BRAND STUDIO

New York, USA

Branding

/

Packaging

/

Digital

Dalu Cotton

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7

)

/ About the project

SIGO NY partnered with Dalu Cotton to elevate its presence as a premium supplier of hotel textiles across the Caribbean. The engagement began with a complete brand strategy and visual identity system. We designed a clean, modern logo that communicates softness, reliability, and understated luxury—key traits of the Dalu Cotton experience. The color palette and typography were carefully selected to evoke calmness, clarity, and trust, thereby setting the foundation for a timeless brand.

The website was designed to cater to both wholesale and retail audiences, with a strong emphasis on usability and visual storytelling. We created a fully responsive digital experience that showcases Dalu Cotton’s product range, towels, linens, bathrobes, and toiletries through elegant layouts, refined imagery, and clear messaging. The result is a website that not only drives engagement but positions Dalu Cotton as a trusted leader in hospitality essentials.

To ensure brand consistency across every touchpoint, we developed a comprehensive stationery suite that includes business cards, letterhead, and digital templates. Each item was designed to reflect the brand’s professionalism and attention to detail, reinforcing trust in both local and international markets. The result is a complete brand ecosystem that supports Dalu Cotton’s growth with clarity, cohesion, and elevated design.

/ Credits

Client:

Dalu Cotton

Creative :

MJ Sichani

Strategy:

Felix Jean

Developer:

Edgar Gonzalez

Marketing:

Alexia Rodriguez

/ Year(s)

2025

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