Client
- Jaraba
Industry
- Stainless Steel Industry
Delivered
- Ecommerce, Website Design
- Mobile Responsive
- Performance Marketing
The Story
Jaraba is a leading distributor of the stainless steel market, dispersing flat materials, lengths, ornamental and industrial pipes, fittings, railings, accessories for glass, aluminum, and other special metal alloys. They have an inventory of more than 5,000 different items to meet their customers’ most complex needs.
After being selected to head this project, we assured Jaraba we would help them break down and simplify it all.
Creating a visual and technical union was among the initial steps to integrate elements throughout the website. Our UI/UX design aided in orienting and navigating the user through the site.
Typography
Open Sans
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Simple paths leading to what customers were searching for resulted in Jaraba’s website’s streamlined approach.
Simplification matters when dealing with so much content. Thankfully, we had a receptive client who allowed us to collaborate and get creative.
The website has served as a great tool for our sales team and a directory for customers.